Prescriptive Analytics prescribes how to complete wells to maximize production

“Big data” is taking on a new role in industry, where companies are combining the findings from geology and geophysics with new data collected from advanced technologies, such as sensors. Atanu Basu, CEO & President of Ayata, defined big data as things that cannot be illustrated in rows and columns – videos, images, sound and text – and he characterizes big data with three Vs: volume, velocity and variety. In this exclusive video, Mr Basu speaks with DC Associate Editor Joanne Liou about Ayata’s big data technology, Prescriptive Analytics, and how it can be applied to improve completions and production per frac stage at the 2014 Deloitte Oil & Gas Conference on 18 November in Houston.